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SWFL Climate & Community Initiative

Project Type

Logo Design and Branding

Role

Lead Designer and Art Direction

Awards

Winner of 2 Addy Awards in 2023! Gold Addy Award and Best of Public Service in the Division of Public Service Brand Elements.

I was tasked with developing a logo for a new initiative in Southwest Florida, whose mission was to be a trusted and transparent resource bringing together the diverse community voices in order learn, develop, and enact solutions to protect the local climate. The logo is meant to reflect the various aspects of nature in one cohesive icon - land, sea, and sky.

I landed on merging the three aspects into one cohesive icon, which can be used on its own, or with the organization's title.

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